About PointClick
PointClick is a digital marketing agency that works exclusively with law firms. Founded in 2008, we help small law firms across the United States improve their online visibility and compete more effectively in their local markets.
PointClick was founded in Southern California by Nick Beske. The company originally operated under the name Point Click Productions, but clients and colleagues commonly referred to us as PointClick. Over time, our branding evolved to match the name people were already using, first through PointClickPro.com and eventually PointClick.io.
PointClick works exclusively with law firms.
In our early years, we worked with businesses across a range of industries, including national and international companies and entertainment brands. Law firms were also part of our client base from the beginning.
As the company evolved, legal marketing became the natural focus. Lawyers represented a growing share of our work, and the competitive nature of legal search and advertising made it an area we wanted to specialize in.
That focus allows us to understand the challenges law firms face online, from highly competitive search results to expensive advertising markets and the importance of building trust with prospective clients.
Founded by Nick Beske
PointClick was founded by Nick Beske in 2008.
Nick has led the company throughout its history and guided its transition from a general digital marketing agency to one focused exclusively on law firms. He has also presented to law firms, bar associations, legal organizations, and professional groups on digital marketing topics.
California-Based, Serving Law Firms Nationwide
PointClick was founded in Southern California and remains a California-based company.
We work with law firms throughout the United States and are available to firms in all 50 states. Our team operates remotely, so our work is not limited by geography and clients do not need to visit an office or meet with us in person.
Built for Long-Term Relationships
We have always preferred a smaller, relationship-driven agency model over high-volume account management.
Some PointClick clients have worked with us for more than 10 years, which is something we value in an industry where businesses often move frequently between marketing providers.
We also do not require long-term marketing contracts. We believe clients should continue working with us because they see value in the relationship, not because they are locked into an agreement.
Our Approach
Digital marketing can get complicated quickly. We try to keep it clear. We take the time to understand each law firm, its market, its competition, and its goals before recommending a strategy. We explain what we are doing in plain English, avoid unnecessary complexity, and focus on practical decisions that make sense for the firm. Our goal is simple:
Help law firms compete online with clear, practical digital marketing built around their market and the clients they want to reach.
PointClick at a Glance
Company: PointClick
Founded: 2008
Founder: Nick Beske
Industry: Digital Marketing and Advertising
Specialty: Digital Marketing for Law Firms
Based in: California
Service Area: United States — all 50 states
Website: PointClick.io
Trademark: PointClick® is a registered trademark