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PointClick

About PointClick: law firms only, since 2008

PointClick is a law firm marketing agency founded by Nick Beske in 2008. We work only with law firms, in all 50 states, and help them show up on Google, in Google Maps and in AI answers, then turn those searches into calls.

5.0 on Google · 60+ reviews and recommendations

Law firms only, since 2008

We’ve worked with law firms since 2008, and today they’re the only clients we take on. That focus came from our clients, not a business plan.

In our early years, we built websites and ran marketing for all kinds of businesses, including national companies and entertainment brands. One of our earliest clients was a family law firm. Their referrals brought in more firms, and over time lawyers became most of our work. Law firm marketing turned out to be the work we wanted most: competitive search results, expensive ad markets, and future clients who need to trust you before they call.

So we narrowed our focus to law firms. Some of our clients have been with us for more than 10 years.

A note from Nick

Nick Beske, founder of PointClick

I started PointClick in 2008. One of our earliest clients was a family law firm, and their referrals are why we work only with law firms today. I still set the strategy for every client, and I’m the person you talk to. If something isn’t working, I’ll tell you, and we’ll change it.

Nick Beske, founder

Who does the work

Nick sets your strategy and stays your point of contact. Our team does the hands-on work, and he checks it before you ever see it.

We’ve always preferred being a smaller, relationship-driven agency over high-volume account management. It’s why Nick personally onboards every new firm, and why we take on a limited number each month.

How we work

Every new client goes through three steps before they hire a lawyer. They find you on Google, in Maps or in an AI answer. They decide whether to trust you. Then they contact you, if calling or booking is easy. We look at all three, find where your firm is losing people, and fix that first.

What that means for you:

  • One team, one plan, one price

    Website, SEO, Google Business Profile, reviews, social media and AI visibility, run together.

  • Pricing on the page

    The PointClick Client System starts at $2,500/month, with every price published.

  • No setup fee. No long-term contract

    We’d rather earn your second month than lock you into it.

  • Reports on what matters

    Calls, form leads, rankings, reviews and AI visibility, plus a call with Nick each month.

  • You own everything

    Your domain, Google Business Profile, accounts and the content we publish are yours. A website we build for you is yours to keep from your third month.

California-based, working with firms in all 50 states

PointClick was founded in Southern California and is still a California-based company. Our team works remotely, so you never need to visit an office: we meet on Zoom or by phone, wherever your firm practices.

I have worked with PointClick for years. They designed my website and currently handle my firm’s seo and other online marketing needs. They are very responsive whenever I have questions or specific requests. I would recommend their services to any law firm in need of web design or internet marketing help.
Brent Caldwell
Law Offices of Brent W. Caldwell

Recognition and certifications

  • Named 2026 Best SEO Company for Family Law Firms by Top Business Awards (press release).
  • 5.0 on Google from our clients. Read our reviews.
  • Semrush and Ahrefs certifications, renewed every year.
  • Nick has presented on digital marketing to law firms, bar associations, legal organizations and professional groups.

Questions firms ask

Does PointClick only work with law firms?

Yes. We've worked with law firms since 2008, and today they're the only clients we take on. That includes personal injury, family law, criminal defense, immigration, estate planning, bankruptcy and employment practices, at solo, small and mid-sized firms. Focusing on one industry means we already know how your future clients search and what your state's advertising rules ask of you.

Who will I work with day to day?

Nick Beske, our founder, sets your strategy and stays your point of contact. Our team does the hands-on work, and he checks it before you ever see it. You won't be passed to a new account manager every few months, and you'll always know who to call.

Where is PointClick based?

PointClick is a California-based company, founded in Southern California in 2008. Our team works remotely, and we work with law firms in all 50 states. Meetings happen on Zoom or by phone, so you never need to visit an office, and we can work with your firm wherever it practices.

Do you lock clients into long contracts?

No. There's no setup fee and no long-term contract; we work month to month. Some of our clients have been with us for more than 10 years. We'd rather you stay because the work is paying off than because a contract says you have to. For SEO, we recommend at least three months.

Why is it called PointClick?

The company started out as Point Click Productions. Clients and colleagues kept shortening it to PointClick, so in time our branding caught up with the name people were already using. Our old website was PointClickPro.com; today you'll find us at pointclick.io.

Talk to our founder

30 minutes with Nick, on Zoom.

Book my free Growth Audit

Prefer to talk? Call (949) 459-3708. We answer 24/7.

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