The Legal Marketing Blog
Actionable insights on websites, SEO, PPC, and lead generation—written for lawyers, not marketers.

The Easy SEO Fix Most Law Firms Overlook: Internal Links
When lawyers think about SEO, they usually focus on keywords, backlinks, or Google reviews. But there’s a simple tactic sitting right on your own website that can give you a

Why Small Details in Your Law Firm’s Website Can Impact Google Results
You’d expect Google to always get it right when showing your firm’s information, but that’s not always the case. Even something as small as how your phone number is formatted

How Law Firms Can Ask for Reviews That Actually Bring in More Clients
If you’ve ever asked a client to “leave us a review” and got nothing in return, you’re not alone. Most clients are happy with your service but simply don’t know

The Simple SEO Trick That Gets Your Law Firm More Clicks
Ever feel like your law firm’s website shows up in Google, but people just don’t click? You’re not alone, and here’s the good news: sometimes, even a small change can

The Best Fonts for Law Firm Websites in 2025
You know when you land on a website and something just feels off? You might not be able to put your finger on it—but more often than not, it comes

What Colors Should You Use on Your Law Firm Website
If you’ve ever stared at a blank website mockup wondering what color to make the buttons, you’re not alone. Choosing a color might seem like a small design decision, but

How to Choose the Right Stock Photos for Your Law Firm Website
Let’s be honest, most stock photos on law firm websites all kind of look the same. Scales of justice, a courthouse, maybe a gavel or two. But if you want

Why Call Tracking Matters for Law Firms and Why We Recommend CallRail
When you’re running marketing for your law firm, whether it’s Google Ads, Local Service Ads, or even just investing in SEO, you need to know what’s actually bringing in new

Should Your Law Firm Use an Answering Service? Here’s What to Know
Let’s face it, most law firms miss calls. Whether it’s after hours, over the weekend, or just during a busy moment, unanswered calls often mean missed leads, and in some